Marketing Manager

Cresskill, New Jersey, United States Full-time

We’re looking for a Digital Marketing Director with 3-5 years of experience who will be

responsible for managing digital marketing for The Bond, a Smart Home product

developed by Olibra . You will be responsible for developing and implementing digital

marketing plans and reporting on the metrics and ROI.

Candidate must be a strategic thinker and possess in-depth technical understanding as

well as hands-on experience with SEM, paid social media as well as building social

communities, retargeting campaigns, and CRM. You will interact and work with our PR

team to devise strategic and targeted campaigns that raise awareness for The Bond

with the goal to drive sales. This is your chance to be part of the in-house team that is

launching The Bond.

 As Digital Marketing Director you will:

  • Be responsible to develop and implement the overall Digital marketing strategy and Digital direction for The Bond.
  • Create comprehensive digital marketing campaigns
  • Work closely with our PR firm to develop and maintain an editorial calendar and manage content development
  • Drive content optimization through regular A/B testing
  • Manage programs to optimize organic and paid search, manage SEM and paid social campaigns
  • Analyze user data and develop targeting strategies for digital ads on various channels
  • Measure and improve SEO performance, monitor Google Analytics and recommend website optimizations

As Digital Marketing Director you have:

  • 3-5 years of digital marketing experience
  • a bachelor’s degree with experience in working with consumer brands
  • an in-depth understanding and experience with various digital marketing channels
  • proven ability to develop digital marketing campaigns that deliver results
  • experience developing measurable’ s including a digital marketing dashboards

Olibra offers in addition to a competitive salary, a full robust benefit package.

Apply for this opening at http://olibra.recruiterbox.com/jobs/fk069oq?apply=true